I illustrate to tell stories, both my own and others', and through them connect with people's spirits.

About
Sara Sarmiento, known as Sara Tomate, is a Colombian illustrator and graphic designer whose content is cheerful, fun, and inspiring.
She has worked with brands like Adidas, Falabella, Penguin Random Books, and Avon, and is also an instructor for a virtual course on Domestika.




Impact
Transform the ordinary into magical and extraordinary
Tell stories that inspire, empower, and celebrate diversity
Create meaningful visual narratives that resonate with viewers






Key Concepts
Celebrating human diversity through representation of all races, genders, and sizes
Incorporating vibrant natural elements and botanical motifs
Using bold and expressive color palettes to bring stories to life
Inspiration
Her creative drive comes from the possibility of creating illustrations that are not only visually attractive but also touch emotional chords and generate empathy, through nature, people, and animals.


Featured Projects & Collaborations
Adidas - Worldwide campaigns
Penguin Random House - Colombia, Spain, USA, London
Falabella - Major retail presence across Colombia, Chile, Peru
Kazoo Mag (Brooklyn, NY)
Alpina
Lead Instructor at Domestika's digital illustration course



Work with this Artist
Sara Tomate